I’m not very good at social media and I don’t have a website. Is this for me?

No matter your level of technical expertise, you’ll get information that will help you navigate life online. In fact, "newbies" have an advantage when planning their stories, since they don't hold some of the common misconceptions about online life.

There are only two things you absolutely MUST have to get the benefit of these sessions:

• 1. One or more social media accounts (e.g., Facebook or Instagram)
• 2. A desire to improve your online presence

How much does this cost?

The investment for participating in the Storyline System™ is $187.

Need even more personal support? We have time to work with a few participants for an additional hour (to be scheduled at our mutual convenience). For an additional $80, we'll work with you on whatever you feel you need.

Do you want a list of excellent hashtags? An audit of your Facebook posts? A tutorial on Instagram analytics? A how-to for creating high performing Pinterest pins? Or some advice on your emails or blogs?

We usually charge at least $200 for consultations like these, but we're making an exception to help a few people really get the most out of the system.

My career was pretty good before the pandemic. Why do I need to develop anything online?

These days, there's no downside to being online. The benefits of being online are only going to increase from here on out. The sooner you start, the more time you have to learn and grow your knowledge.

If you want more control over your career, being online is a necessity. We hate seeing colleagues who feel lost or adrift. We want to do something to help. The sooner you master your online presence, the better off you'll be.

I’m pretty comfortable with social media and I like my website. Is this for me?

People who’ve been online for a while find this especially helpful. It’s a system for how to coordinate all of your hard work for greater impact. You wind up saving time, reaching more people, and accomplishing more in all of your platforms.

Talking about social media and websites always makes me feel stupid.

We've been there! We're sure some attendees will ask technical questions, but you're not expected to understand everything at once. A lot of the material is about your identity and what you want to share with the world. At its core, the Storyline System is simple and low-tech. If you want to dip your toes in the online waters, this is the low-stress, fun way to get started.

I hate feeling "sales-y". Will this help?

We get it. Nobody wants to be obnoxious. But if you're building a career, you need to say SOMETHING about your projects. We'll teach you how to bring it up and how to rotate your topics to keep your audience engaged. You can intersperse the business stuff with life stuff, keeping Great Aunt Edythe and your clients happy at the same time. You'll come across as you really are–multi-faceted, compelling, and interesting!

Is this just for musicians, or can anyone use it?

The Storyline System™ is NOT just for musicians. It's for ANYONE who needs a plan for what to create and post. Note that these sessions will focus on the needs of artists, creatives, entrepreneurs, activists, and small businesses–the people who benefit the most from creating a balanced, authentic online identity. If you want to stop stressing over how you represent yourself to the world, this is for YOU.

I want to hire someone else to manage my social media (or blogs or emails). Would this help me?

If someone else is doing any writing for you, you REALLY need the Storyline System™. Outside of hiring a mind reader, it's the simplest, most organized way to communicate how you want to see yourself represented to the world. If you're going to spend the money to have someone else create your content, you need to set them up for success with clear storylines.

Is it true you really have to post every day if you want to build an audience? Do I have to be on Facebook AND Instagram AND Twitter?

Yes and no. You need to post consistently, but it doesn't have to be every day if you don't want to. The BIGGEST benefit of our system is that you can easily plan what you're going to say and where you're going to say it. Posting consistently becomes easy.

You don't have to be on every social media platform, but you should think a lot about where your audience "hangs out." We'll give some tips on how to "get along" in each one. If you really don't like a particular platform, we can help you identify some alternatives.

$187 seems like a lot for a short course.

If someone had taught us the Storyline System™ when we started, we might have saved ourselves the thousands and thousands of dollars we spent on consultants, social media contractors, PR experts, photographers, and other experts over the years.

Each of those people taught us a lot, but there was one ingredient they just couldn't provide–an overarching philosophy of what we wanted to say, how we should say it, and when we should put it into the world.

The Storyline System™ is not complicated. Once you've learned the approach, it seems obvious. You'll be amazed at how much easier it makes your life online.